Snowbirds Gulf Coast Publisher Karen Harrell

Launched in 2006 by media and marketing veteran Karen Harrell launched Snowbirds Gulf Coast after nearly two decades working in a variety of roles in traditional journalism, public relations and marketing.

“I saw that there were a variety of publications geared toward the summer tourists, golfers and families, but none for our winter visitors,” Harrell said. “So, I decided to see how well it would go.”

The publication has been successfully in print for over 15 years now.

“I got some very good advice when I was looking to launch this publication,” Harrell said. “Someone who publishes a community paper said to ‘think inside out’ and I took that advice to heart.”

A southerner born and bred, Harrell thought about the types of things she would like to see if she were a long term visitor on the coast.

“I love the beach and there is nothing better than taking a good book, beach chair and a cooler with snacks and drinks to the beach for the day. But after awhile you start looking for other things to do,” she said.

One of the signature features of the magazine is an expansive double truck calendar filled with activities. There also is a Resources page with helpful information such as library locations, social security offices, dog parks, radio stations with format and more. Visitors often want to find clubs and groups to join and those, too, are listed. Also, regular feature stories on topics such as health, dining and recreation can be found along with expansive photo pages called “Snowbird Snaps.”

“We try to utilize as many photos from as many events we can make in each publication,” Harrell said. “We are pleased that now we can use so many more photos in our newly redesigned website as well.”

But one of the most important features of each edition is the warm welcome she gives to the Snowbirds.

“I truly enjoy interacting with the Snowbirds,” Harrell said. “They’ve treated me so well over the years. I always look forward to their return.”

Harrell resides in Gulf Breeze, Fla., with her husband, Gordon Paulus. Their 23-year-old daughter, Breezy is a graduate student in accountancy at the University of South Florida in Tampa.

One day Harrell hopes to be a “Sun Bird” by heading to the Colorado mountains or Pacific northwest during dog days of summer in her retirement years. If you’d like to reach Harrell, send an email to or call 850-291-1266.

Welcome back, Snowbirds!

Welcome! We are pleased to return for our 11th season serving the Snowbird market. It is with anticipation that we welcome back old friends and look forward to making new ones.

Can you believe the season is just about here? Some of you arrived in October to enjoy the great weather and wonderful festivals while others have made their way this month and others are looking forward to January 1.

Our first edition each year is appropriately called “Holiday” and we are diligently working on that now. As a reminder, we offer four print editions each winter and these are distributed from the Biloxi, Miss., coast to the Alabama Gulf Coast and along the Florida panhandle to east of Panama City, Fla., but we also post the pdf online as well.

Spring 2016 Magazine Available Now!

As I write this I’m just a day removed from a seven-day cruise – and working against a tight deadline.
My wonderful graphic designer, Renee Culpepper, and I joined a fun group of Snowbirds from Destin, Gulf Shores and Dauphin Island aboard the Carnival Dream out of New Orleans, La. The seven-day journey took us to Montego Bay, Jamaica, Grand Cayman and Cozumel, Mexico.
To say that we were looking forward to this journey is an understatement. I’ve been on numerous cruises in the past 25 years and thoroughly enjoy the pampering; opportunity to visit several destinations in just a few days; great food; and a chance to just chill out without having to be anywhere.

February 2016 Magazine

After having a fairly mild early winter across the country Mother Nature arrived in a big way toward the end of January with forecasts of record snowfall in many parts of the country. Cold winds blew through here too but soon the sunshine arrived and Snowbirds took up their normal Gulf Coast routines.

January 2016 Magazine

We hope you all have had a wonderful holiday and are looking forward to January as much as we are!

Looking forward to Fall

Fall Festival season is near and Snowbird season is around the corner.


I hope you are enjoying your summer with family and friends.

We have been busy, busy working on a new website that is responsive to any device.

What that means is whether you read our online version on your desktop or laptop computer, tablet or wireless phone our site will adjust.